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Submitting your web site to search engines

Here's a secret I learnt from my site. Your main page may not be the page getting the traffic. Lots of traffic may come through individual pages or articles from your site. It depends on which pages are ranked well on the search engines.

What I did, before I even heard about site build it was this. 

First, I would add the meta tags in html. I would put in the keywords tag and the description tag and the title in the header portion of the html code for each page.

Then I would submit the page to the search engines manually. Google, hotbot, lycos, MSN, Alta Vista (Most of them were free in those days.)

I would find the relevant category in Yahoo and submit my URL www.womanht.com to them. Likewise to dmoz.org

If the directories rejected my site, I would work to improve the content and look and feel of my site and resubmit again.

There are so many search engines around, so I ended up buying TOPDOG, a search engine submission software for more than US$100. It did not work. I emailed their support over again but it still did not work. Finally, I asked for a refund and never heard from them anymore. So I got my credit card company to claw the money back from them. That's the last search engine software I ever bought.

From then on, I used search engine submission services. Now,  I use this: 

I also submitted a single page Inktomi, to test the waters. You have to pay to get into most of these search engines now, so might as well go to one that is used to power several big guys. MSN uses Inktomi, and so do many others.

It is a manual process. Putting in the html so that the search engines know your keywords and description. That I have to do even though I use Microsoft Frontpage. 

Then I would monitor my site to see which pages are most popular with the search engines. The popular pages will then be modified to add links to all the related articles on the site, so that visitors can find these pages indirectly through the search engines.

For newbies, I would recommend site build it as it covers everything, Including search engine submission and the meta tag generation for keywords and description and title, to make the page search engine friendly. It also builds a search engine friendly home page for the spiders to follow.

The alternative, which I did, is a lot more costly, in time and in money.

(I personally spent more on all that than twice the price of site build it. And I'm still kicking myself for it.)

 

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